A good piece by iA as usual. My favorite pieces are this how-to in getting good perspective on or clients and their users:

To get a good perspective on our clients and their users, we start our projects with research. We go mobile first because it naturally gives prioritization, and we want all the content first so we can design in the browser.

And this stereotype of the reality of web design steps:

Unfortunately, for most of us who do it on a daily basis, the reality of web design follows a different stereotype:

  1. Make a tree structure

  2. Photoshop the Home, Section, and Article pages

  3. Hack on WordPress or one of its cousins

  4. Fill in the content

  5. Complain that people are stupid, or evil, or both

A good read, indeed.